If you enjoy writing you should blog!

If you do anything, rather do it well. We hear this all the time. We know this. And the same applies to blogging. Not everyone can be a blogger. I’m not saying that everyone can’t learn the skills of blogging, but I believe that in order to be good at it, you need to enjoy it.

I love writing. I’ve been writing online for years, and blogging has been a natural progression for me. I can’t wait to blog, and if I had more time I’d probably blog more. When I’m experiencing something or learning something, I immediately start to think how I can blog about it.

That’s the first part. The enjoyment. The thrill. The passion. Then there’s another part – the art of writing. If you can’t write then you should try to improve, or get a ghost writer. Or hire me!

I’ve seen blogs with 10 or more grammatical and spelling errors in just one post. That just destroys credibility in my opinion. If I read any business communication with bad spelling, I’ll easily notice, and my trust in that company will be lessened. We make sure our business cards are error free, so why are our blogs not seen as important? Blogs are informal yes, but that doesn’t mean they have to be unprofessional as well.

A good read is well written. We can read novels for hours and we enjoy the beautiful use of language. How would you feel if you read a thick novel and somewhere in the middle you found serious spelling and grammatical errors. I know what I’d do. I’d stop reading.

What’s a blog worth anyway if no one comes back for me? Keeping your readers and creating a community is key.

If you’re one of the many people who love writing and sharing, then I encourage you to blog. But be careful, it’s addictive! :)

For those who don’t like writing, or have bad writing skills, look at your options. Remember, your blog is part of your brand. People will rate you based on your blog – sometimes even more than your corporate website (if you still have one of those!).

Photo by Joe in DC on Flickr.com – under a Creative Commons licence.